Louis II’s scent

Is there anything more satisfying than using your olfactory memory to find a place you love? This is the challenge taken with APM Parfum to design a fragrance that reflects the spirit of Louis II. Latifa Asri, creator of this beautiful brand, tells the world through the fragrances she creates. She travels the globe in search of extraordinary essences to find the rare pearl in the image of the establishments she works with.